Georgia O'Keeffe: My New Yorks
Client
High Museum of Art
Timeline
1.5 Months
Services
Exhibition Design
New york like you have never seen it before
Challenge
Originating in Chicago, this show was brought to us by curators who wanted to exemplify the feelings O'Keeffe experienced when she decided to paint "her New York." Faced with 30 foot walls, expansive galleries, and documents from the time period, I had to create a seamless and clean experience to allow the art to breathe on its own.
Goal
Create a meaningful and cohesive brand that felt professional and subdued, allowing her rarely seen New York work to glow.
Solution
With subdued blue templates, I created a brand along with custom typography and quotes, skylines, and wall graphics that showed maps and documents from the time period.